FACULTY PROFILE
Dr. Sayan Basu
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SACT I
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Commerce
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M.Com, M. PHIL, MBA, PGD(FM)
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Research interest
INFRASTRUCTURE FINANCING, CELEBRITY ENDORSEMENTS, FINANCIAL LITERACY, DISTRESS ANALYSIS, FINANCIAL PERFORMANCES OF COMPANIES, MERGER & ACQUISITIONS & GST -
Title of the Thesis
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Project
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Research guidance
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Research publications
20 -
Fellowships/Awards/Honours/Achievements
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Total number of attending Conference/Seminar/Webinar/Symposium etc.
NA
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- Transformation of Chalk-talk to E-talk to combat Covid19 – A Study on teachers’ perception.
----Presented the paper in Management Doctoral Colloquium, organized by Department of Management, School of Business and Economics, Adamas University (Received Best Paper Award). - Celebrity Endorsements – An Empirical Insight into Consumer’s Perception in this Covid-19 Pandemic Situation.
----Presented the paper in an International Online Conference on “Socio, Economic and Environmental Impact of Covid 19 – Issues and Challenges, Organized by Indian Academic Researchers’ Association (IARA), during 27th-31st July 2020 (Received Best Paper Award).
- Transformation of Chalk-talk to E-talk to combat Covid19 – A Study on teachers’ perception.